About Vectia

Reg Price is a member of the Vectia network.

Born out of the Nordic school of consultants and academics, Vectia people and forebears were instrumental in crystallizing relationship marketing, which then became the CRM phenomenon that it is today.

The firm focuses on helping thought leading companies to better leverage their customer assets.

Special expertise is offered in three “streams”:

• The marketing stream focuses on evaluating and increasing the value of a company's customer base. Vectia's goal is to help companies with large customer bases to improve the impact of their marketing efforts
• The sales stream improves the performance of sales organizations by supporting the development of strategies and tools for account management and sales
• Offering development is a continuous and cross-functional process, which aims at creating value propositions that are truly relevant to the customers. Vectia helps clients to develop customer-oriented offerings for sustainable competitive advantage and enhanced earnings.

Offices are located in Finland, Germany, Netherlands, New Zealand and Singapore. In addition, Vectia has affiliates in the UK and the USA.

www.vectia.com